tips for sellers
Why are you Selling?
You may think that it’s obvious. Perhaps at the root it is.
But what is your motivation?
Motivation plays a critical role in determining your next move. If you’re
trying to squeeze every last penny out of your current home, your strategy may
be to invest some time and resources into making your home more saleable. If
you’re looking for a quick sale because the future home of your dreams is
already on the market, then you would have a different strategy altogether.
Investigate what your motivation is, and keep it in mind.
Staging your Home for
Viewing
This can mean anything from rearranging the furniture to
hiring a professional. Cost anywhere from a little sweat equity up to thousands
of dollars. ‘Curb appeal’ and ‘first impressions are everything’ are terms used
a lot in Real Estate. The reason: because they’re true. The Seller who fails to
attend to minor touch ups, clutter and cleanliness will also fail to get any
offers.
Be a Savvy Seller
Pay close attention to what’s happening in the market around
you. Any good Realtor should provide you with a sampling of comparable
properties in your area that are Active, Sold or Expired. These statistics can be
wonderful indicators of the market value of your home- if you listen to them.
Pay special attention to the listings that have sold, because these prices
reflect what homes in your area are actually selling for. Active listings may have overinflated asking prices
due to unrealistic Sellers, poor pricing from a Realtor, or for any number of
reasons.
Hire the Right Realtor
This is more crucial than a lot of people think. It can mean
the difference between a quick sale with an all around seamless experience, and
a botched list price resulting in months on the market. ‘Part-time Realtor’
seems to be a popular career choice these days; and they all think they deserve
your business. Your criteria for choosing the right representation for the sale
of your home should be more complex than ‘my wife’s sister’s boyfriend just got
his license and he could really use the business’. A good Realtor will have a
solid understanding of the market, will provide you with detailed statistics on
both active and sold listings in the area, and have a carefully laid out
marketing plan explaining the reasons why your home will sell. They should also
be able to provide good testimonials from
past clients.
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